Cold Pressed Dog Food - 80/20 Beef

The closest thing to raw feeding in a convenient, safe dry format.
 
Our 80/20 Beef Cold Pressed Dog Food is built around an exceptional 80% beef content - delivering 48.2% crude protein per serving. That's significantly higher than any other recipe in our range, and significantly higher than standard kibble. For dogs who thrive on a high-meat diet, or raw-fed dogs whose owners want to move to a safer, easier format, this is the recipe.
 
Cold pressed at under 45°C to preserve natural nutrients, this food breaks down gently in the stomach rather than expanding like kibble - making it easier on digestion despite the high meat content.
 
What's in it and why it matters:
Beef (70%) + Beef tallow (8%) = 80% beef - an exceptional meat content delivering 48.2% crude protein and 17.9% crude fat; supports lean muscle, coat condition and sustained energy
Sweet potato (8%) & peas - hypoallergenic, grain-free carbohydrates providing slow-release energy without gut disruption
Salmon oil & cooked linseed - natural omega-3 and omega-6 for skin health, coat shine and inflammation support
White fish hydrolysate - a highly bioavailable protein source that supports digestive health and nutrient absorption
Superfood blend - apple, pumpkin, seaweed, alfalfa, blackcurrant and chia seeds for immunity, digestion and whole-body vitality
Joint care blend — glucosamine (0.1%), collagen (0.08%), green lipped mussel (0.05%) and chondroitin sulphate (0.05%) for long-term joint health and mobility
No grains, no artificial additives
 
Crude protein 48.2% | Crude fat 17.9% | Moisture 10%
 
Best for: Dogs on or transitioning from raw feeding, active or working dogs with high protein requirements, dogs who need a high-meat diet for coat, muscle or energy support, or owners who want the closest possible alternative to raw without the mess, bacteria risk or freezer space.
 
Available in 2kg trial bag and 12kg. Delivered throughout Northern Ireland.
 
FAQ Section:
Is this a complete dog food or a supplement?
This is a complete and balanced dog food suitable as your dog's sole diet. It meets all nutritional requirements for adult dogs without needing additional supplementation.
 
How does 80/20 beef compare to standard cold pressed recipes?
Our standard cold pressed recipes contain around 36–37% meat. The 80/20 Beef contains 80% beef, which is why the crude protein (48.2%) is significantly higher. It's a premium, high-meat recipe priced accordingly at £64.99 vs £59.99 for the standard range.
 
Is this suitable for dogs transitioning from raw feeding?
Yes - this is one of the most popular uses. The high meat content and cold pressed format makes it nutritionally similar to a raw diet. Transition gradually over 7 days, mixing with the raw food in decreasing amounts.
 
Is this grain free?
Yes. Sweet potato and peas replace grain entirely as the carbohydrate sources.
 
Can I feed this to a puppy?
Yes - see the feeding table for puppy amounts by weight. The high protein content is well-suited to growing dogs